Premier Partner Program What Is Remotes Unlimited’s Premier Partner Program? Even with our programs in place at large auto parts stores, RUI has found that consumers typically do not expect to be able to buy a replacement remote control anywhere other than at an automotive dealership. So, the main key to success in selling replacement remote transmitters is making sure your customers know you sell them. We have found that the main elements in communicating this to consumers are: Display w/ Parts The single most effective sales tool is to have a display with the fastest moving remotes located in a highly visible location. RUI offers both a countertop rotary display and two versions of a shelf display. The signage on both versions communicates that special orders are available. The displays are stocked with fast-moving, high-margin, user programmable keyless entry parts that sell at a price point well below dealer list. Door/Window Sign The second best communication method is a cling sign placed on the door or window of your store. RUI ships a free cling sign with each Premier Partner display order. There are two sign versions. One says “Ask At Parts Counter”, for use by auto parts stores and others who have a parts counter. The other says “Available Here”, for use by other businesses. Commercial Acct Fleet For your commercial accounts, fleet operators and other repeat purchasers, we recommend that you email, Collateral fax or hand-deliver fliers or other notification that you now supply a full line of replacement remote transmitters. RUI supplies PDFs of sample notifications on our Premier Partner Website. Program Information Collateral We find it is also useful to provide a little basic training to your store personnel so that they feel confident when assisting a customer with a remote transmitter sale. Your employees do not need to become experts. But it is important for your customers to believe that there is real expertise behind the specification, technical information and support of their replacement remote purchase. Providing a little basic information to your employees will go a long way toward making them feel knowledgeable and confident about RUI’s program, which will in turn help them convey that to your customers. Retail Customer Referral (Store Locator) Remotes Unlimited is in the process of building a Store Locator for retail customers to RUI’s website. Once you register, all of your ship-to locations will be added to our Premier Partner locator data. That way, customers who want personal service, the added comfort of a local brick-and-mortar supplier, or to avoid shipping charges will be able to find you via a simple zip code lookup.